Strategy Analytics Blogs

  • Self-Sufficiency and the Semiconductor Shortage

    by Chris Taylor | 5月 20, 2021
    Even before the COVID-19 pandemic, trade sanctions against China aimed at cutting off semiconductors set the stage for today’s global semiconductor shorta... ...
  • Bluetooth Headphone Installed Base Forecast

    by Neil Mawston | 5月 20, 2021
    Bluetooth headsets have become a must-have product for many smartphone owners, as vendors remove the 3.5mm plug from phones. Stereo headsets make up, by far, t... ...
  • Xiaomi, Oppo, OnePlus Models Replace Huawei in the German Smartphone Market in Q1’21

    by Juha Winter | 5月 20, 2021
    Although Chinese Huawei’s fortunes have long since been on the decline in the competitive smartphone market of Germany, the vendor managed to capture near... ...
  • Global Smartphone Wholesale Revenue Passes $100 Billion in Q1 2021

    by Linda Sui | 5月 20, 2021
    According to the latest research from Strategy Analytics, global smartphone shipment revenue rose +37% YoY in Q1 2021 to pass $100 billion in wholesale terms. T... ...
  • Xiaomi is Becoming a Real International Brand in Q1 2021

    by Yiwen Wu | 5月 19, 2021
    Xiaomi’s smartphone shipments soared +76% YoY in Q1 2021. Its smartphone wholesale ASP and operating margin also improved from a year ago. Xiaomi has succ... ...
  • UX Soup: Episode 38 - Contactless Payments and Digital Wallets

    by Chris Schreiner | 5月 18, 2021
    Contactless payment systems like Apple Pay and Samsung Pay haven't caught on in the West like they have in China. What UX issues are holding them back? What fea... ...
  • Will Chinese OEMs Be Able to Maintain Growth in Europe?

    by Boris Metodiev | 5月 17, 2021
    Xiaomi, OPPO, Vivo, Realme and OnePlus smartphone volumes surged +286% in the two-year period from Q1 2019 to Q1 2021 in Europe. Will they be able to maint... ...
  • Do UK Smartwatch Buyers Like Music?

    by Neil Mawston | 5月 14, 2021
    Surprisingly, the answer appears to be "no"... Our User Experience Service (UXS) surveyed 1,000 smartwatch owners in the United Kingdom and found music is thei... ...
  • Fitbit Blood Pressure Study

    by Neil Mawston | 5月 14, 2021
    Fitbit, of the US, is now one month in to its ongoing blood-pressure study for wristworn wearables. Fitbit is exploring whether Pulse Arrival Time (PAT) can be... ...
  • Chinese Smartphone Vendors Surge in Europe

    by Boris Metodiev | 5月 14, 2021
    A new crop of Chinese smartphone vendors is conquering Europe, while taking advantage of Huawei’s decline. Xiaomi, OPPO, Vivo, Realme and OnePlus together... ...
  • TWS Headset Sales by Technologies

    by Neil Mawston | 5月 13, 2021
    Bluetooth Truly Wireless (TWS) headset sales will grow a decent +50% worldwide  in 2021. Vendors, like Apple AirPods and Samsung, are adding ever more tec... ...
  • Bluetooth Headphone Revenues to Grow 35% in 2022

    by Neil Mawston | 5月 13, 2021
    Bluetooth headphone revenues will grow +35% worldwide to record levels in 2022. Apple AirPods continue to generate big cash at the high-end, while Xiaomi and o... ...
  • Strategy Analytics Launches Bluetooth Device Tracker

    by David Kerr | 5月 13, 2021
    Strategy Analytics world leading device team has expanded our coverage of Bluetooth Headsets and other Bluetooth enabled devices with the launch of our new trac... ...
  • 5G Data Use

    by Barry Gilbert | 5月 13, 2021
    The amount of cellular data being consumed on 5G handsets is significantly greater, some 43%, than on non-5G handsets based on AppOptix data for 2021.  To ... ...
  • How Big is 6G?

    by Neil Mawston | 5月 11, 2021
    The 6G race has already begun. The future pride of nations will hang on the winners. When will the first smartphones arrive? How big is the 6G prize? Our EDT (... ...
  • UX Soup: Episode 37 - Electric Vehicles

    by Chris Schreiner | 5月 11, 2021
    More and more carmakers are committing to electric vehicles in the coming years. Chris and Lisa discuss consumer acceptance of EVs, concerns consumers have, the... ...
  • OPPO Enjoyed Robust Momentum in Q1 2021

    by Yiwen Wu | 5月 11, 2021
    OPPO global smartphone shipments soared +69% YoY in Q1 2021. It posted double-digit growth and gained shares in all the regions where it has the operation. OPP... ...

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