New research from our Wearables Tracker shows Amazfit, of China, became the world's 4th largest wearables brand for the first time ever in Q2 2021. It broke into the top-5 for the first time. The firm's growth is concentrated in Asia, with popular "basic" watch models like Bip, Pop, and  T-Rex outperforming the industry average. Amazfit may be the biggest wearables brand you never heard of.

More data and analysis in this report for clients here.