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Smartphone Sales Volume will Show flat YoY in 2023

by Manish Rawat | 3月 06, 2023

According to TechInsights (Strategy Analytics)’s Wireless Smartphone Strategies (WSS) service research report, handset will continue the downturn track in 2023 and global smartphone sales volume will show flat YoY in 2023. We expect both handset and smartphone will grow with single digit growth rate from 2024 due to the China reopen, India booming, and resurgence and Feb slow down to increase interest rate pace in 2023.

We expect only Asia Pacific and North America two regions will post annual growth rate in 2023. All other regions will continue to contraction phase. All regions expect to follow the upward phase and continue positive growth rate from 2024 on, which will slow down by 2028. By 2026, global smartphone sales volume will back to pre-COVID level. It will take Six years for the industry to completely recover from the hit of COVID and geopolitical issue.

China, India and the USA will remain as the top three largest smartphone market by 2028. World’s top-10 countries of smartphone sales will include China, India, USA, Brazil, Indonesia, Russia, Japan, Germany, Mexico, and UK in 2023.

Wireless Smartphone Strategies (WSS) clients can find the answers of all questions, and much more, in the full report here.
Global Smartphones sale by Region
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