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A Flurry of Announcements by HMD (Nokia)

by Boris Metodiev | 4月 08, 2021

On April 8, 2021, HMD (Nokia) made series of announcements, including brand new smartphone naming convention, the release of new devices and the expansion of the HMD’s own regional e-commerce platforms.

The company will release two new smartphones from each of the three new series (six in total) that will become available in the second quarter of 2021 -- Nokia C10 and C20, Nokia G10 and G20, Nokia X10 and X20.

It also announced the expansion of its e-commerce channels, with 14 country online platforms currently, that will allow going directly to consumers and enterprises (particularly SMBs) in Europe and US.

In terms of the B2B (Business-to-Business) opportunity, Nokia is looking to capitalize on the growth potential of the B2B smartphone market, with the addition of the latest G and X series devices into the Android Enterprise Recommended program.

Wireless Smartphone Strategies and Mobile Workforce Strategies clients can find the answers of all questions, and much more, in the full report here.

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