According to our WSS (Smartphone) research service, Apple’s growth in the third quarter was driven by APAC and China in particular. While it went on to have a relatively muted quarter on revenue and volumes, profitability and average prices continue to surge annually, per our latest analysis available here.

Our analysis indicates that Apple all set for another big last quarter, with iPhone 6S, 6S Plus and Watch in its portfolio, for the holiday season.