Devices > Handset Country Share Blog

Chinese Vendor Share Grew 2X+ in Romania in 2020.

by Rajeev Nair | 2月 17, 2021

Romanian smartphone market while being stagnant by shipments in 2020 has witnessed strong growth of the Chinese vendors in the last one year. Their combined market share has more than doubled in the country since 2019. Detailed analysis available here from our Smartphone Country Share Tracker (SCST) Service.

Europe has become the next growth destination for the Chinese vendors and as indicated in our latest regional report available here. We expect the new age, disruptive vendors like Vivo, Xiaomi, OPPO, Realme etc to significantly increase their market presence here in 2021 and all the more as the region transitions to 5G.


                         
                     Romania_ Chinese Smartphone vendor share


Detailed analysis to focus on:

Chinese vendors the most active in Western Europe vs. Eastern Europe?

Country Prioritization and growth plans in the European region in 2021?

Vendor Specific and 5G strategies? Implication for other vendors?

Regional smartphone dynamics, growth, trends?

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