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Softbank and NTT Docomo drive massive Japan smartphone growth

by Woody Oh | 3月 06, 2013

Japan smartphone shipments grew a massive +63% annually in Q4 2012 to a record high penetration of total handset shipments. Softbank and NTT Docomo were the key carriers driving this growth with hefty demand for their 3G/4G smartphones and record performance from Apple and Samsung. Domestic vendors such as Sharp and Fujitsu conversely recorded below average performance during the quarter.

The full report - Japan Smartphone Vendor Marketshare by Operator: Q4 2012 - available to the clients of our Country Handset Share Tracker service, tracks smartphone vendor marketshare by quarter at all major operators in Japan, including NTT Docomo, Softbank and KDDI. The report can be used by handset vendors, component makers, content developers, vehicle manufacturers and others to identify winners and losers by carrier in the high-value Japanese mobile market.

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