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Strong Growth in 360 Camera Market Prosumer Segment

by Ville-Petteri Ukonaho | 3月 21, 2017

Strategy Analytics Emerging Device Strategies (EDS) Service has just recently released a brand new report forecasting the 360 camera market through three main segments: Professional, Prosumer, Consumer.

In the report: Global 360 Camera Sales Forecast by Segment: 2016 to 2022 we forecast that global sales of 360 cameras will grow over 1500% over the next six years. The popularity of the cameras is driven by the sales of virtual reality (VR) headsets which will increase the consumption of 360 content through popular platforms.

The professional industry will see growth as mainstream movie studios begin offering 360 movies in the near future. The sale of professional grade cameras will see almost 1400% growth during our forecast period.

The strongest growth will be within the prosumer (semiprofessional) camera segment where bloggers and 360 video enthusiasts produce more content for consumption. The segment will witness a 5000% growth during our forecast period from 2016 to 2022.

The largest segment will be the consumer segment, which will grow 1500% during our forecast period. The popularity of self-produced 360 content grows with the popularity of VR headsets.

Largest market for 360 cameras it still North America but during coming years Asia Pacific will surpass North America and become the main market for 360 Cameras.

The report is an excellent tool for all vendors seeking growth from new business areas as well as for established vendors looking to see where the market will go. As always Strategy Analytics has its finger on the pulse of the industry bringing up to date information and forecasts to our clients.

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