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GSMA NFC Mobile Money Summit: Day 2

by Neil Mawston | 10月 16, 2013

An analyst from our Wireless Device Strategies (WDS) service, Neil Mawston, presented at the GSMA's NFC Mobile Money Summit (MMS) in New York, US, on Tues 15th and Weds 16th October, 2013.

The event was well attended from across the globe and slickly put together.

Our analysis from Day 1 (Tues) can be viewed here.

Three conclusions we drew from the presentations during Day 2 (Weds) include:

1. Plenty of operators had NFC wallets on show, like Turkcell of Turkey -- but few wallets were truly multi-carrier and multi-bank solutions. Scale is clearly still a challenge for the NFC industry;

2. Transportation is a killer app for NFC phones. For example, Vimpelcom, a carrier, desires to take a small commission on NFC subway tickets in Moscow, Russia;

3. As expected, Safaricom, with M-Pesa, in Kenya, was often held up as a poster-child for mobile money in emerging markets. It is simple, cheap and relatively secure. Roughly half the country's mobile subscribers use it.

That wraps it up from sunny New York,

Clients or journalists who require additional analysis on the NFC Summit or NFC market trends can contact us here.

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