Devices > Bluetooth Device Tracker Blog

Plenty of Room to Grow In the TWS Market

by Ville-Petteri Ukonaho | 5月 30, 2022

  • Mono Bluetooth headset global sales peaked in 2008 at 103 million units, and thereafter declined.
  • Stereo headset sales began to take off a few years later and now account for the vast majority of all Bluetooth headset sales.
  • As Bluetooth headsets are only taking 14% share of the handset installed base, there is plenty of room to grow.
  • Short replacement cycles of TWS headsets is keeping the IB relatively low compared to sales.
  • Banded headsets take 25% of the BT HS Installed base in 2022.
  • TWS has grown to be the biggest segment within very short time.
  • Despite huge sales of TWS headsets they only take 10% of the handset IB and the share is expected to grow up to 17%.
  • North America has the highest penetration of Bluetooth Headsets at 48%.
Clients of our Bluetooth Device Tracker (BDT) service can learn more about the market and the forecasts from this report :Analysis : Global Bluetooth Headset Installed Base Forecast to 2027 data report also available : Global Bluetooth Headset Installed Base Forecast to 2027 The report provides more in-depth data for the numbers and charts in the analysis report.
Previous Post: India Has Biggest Potential Of The Growing TWS Markets | Next Post: boAt was the Fastest Growing Vendor in Q1 2022

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Inquiry / Message:

please enter captcha from left