Electric Vehicles


Governments and environmentalists alike continue to push, rightfully so, to create cleaner methods of transport. But can electric vehicles fill that requirement? How can consumers be persuaded to switch? And is the automotive supply chain actually ready for this change?

To help address those questions our research starts from the bottom-up. Covering everything from semi-conductors and SCGN (silicon carbide & gallium nitride) to on the road vehicles and charging stations, whilst simultaneously doing a deep dive into user’s experiences, desires and pain points with electric vehicles.

This fuels our forecasts and enables us to help you create a product that excites the user and a business strategy that breaks through into the automotive market.


OEM Hybrid and Electric Vehicle Strategies

TSeveral auto groups have announced their strategic plans to become fully electric, as tighter mandates will begin to bite. In those plans, they have also announced the development of electric vehicle platforms and the formation of battery cell joint ventures. With consumer sentiment for EVs rising, demand for battery electric powertrains will see further growth.

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Global xEV Semiconductor Demand Forecast 2019 to 2028

The xEV semiconductor and sensor demand is forecast to grow at a CAAGR of 38% over 2020 - 2025, from $3.4 billion to $16.4 billion. The continued momentum will push market demand to $24.1 billion by 2028. This data model presents a quarterly view of the global outlook for the xEV systems and associated semiconductor and sensor demand.

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UX Evaluation: Volvo XC40 Recharge Full Electric 22MY

Strategy Analytics conducted an evaluation of the Volvo XC40 Recharge Electric 22MY. The system provides a seamless digital experience inside and outside the car, and benefits from the unbeatable Google navigation and speech systems. However, driving features have been relegated too much, hindering their usability.

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Consumer Interest in EVs: Lingering Concerns Meet a COVID Bump

Strategy Analytics undertook an internet-based survey with consumers in the US, UK, and China to investigate their interest in, and concerns with, BEV ownership. This report covers the types of vehicles (BEV, HEV, PHEV, ICE) consumers would consider for their next vehicle along with concerns around range anxiety, price, features, cost, and other factors.

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电动汽车 Research

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GM Earnings: Super Cruising to Connected Mobility Leadership
follow government guidelines and use EPA-approved cleansers in their stores and on new, used, and serviced vehicles. The program, though opposed by some dealers in California, was targeted at restoring consumer confidence in returning to dealer showrooms. On its earnings call, GM asserted that its electric vehicle and autonomous vehicle efforts

Report | 21/05/2020 Roger Lanctot | Automotive

Ride-hailing Usage & Satisfaction: Improvements Needed to Avoid Churn
As Director of In-Vehicle UX Research within the Strategy Analytics UX Innovation Practice, Diana Franganillo is responsible for leading the In-Vehicle UX research service delivering insights on emerging use cases, consumer priorities, and experience optimisation for in-vehicle connectivity and autonomous and electric vehicles. Diana has over

Report | 31/01/2022 Diana Franganillo | Automotive

IAA 2021 Munich - Android Automotive, 5G Dominate Debuts
, including a “Race Start” setting that includes “shakers” and loudspeakers to heighten the high-performance electric driving experience. The optional AMG Track Pace package records more than 80 vehicle-specific data points for performance track driving, including lap and segment times. The full-width MBUX Hyperscreen, which is optional on non-AMG

Report | 17/09/2021 Edward Sanchez | Automotive

Los Angeles Conference Highlights the Smart Cities Concept, Need for Regulations Adjustments as Mobility Revs Up
new mobility methods, including electric vehicles (EVs), autonomous vehicles (AVs) and robotaxi services, micromobility (bikes and scooters and services that enable customers to share them), and the attendant technology to make them easier to use and more equitable. Held at the Japanese American National Museum in Los Angeles, California

Report | 12/01/2022 Nicole Schlosser | Automotive

Compound Semiconductor Industry Review: July - September 2021
claims increases the efficiency and power density of critical applications in electric vehicles. They go on to say that GaN power semiconductors are a key ingredient to achieve the small size, lightweight, and high efficiency required in the next generation of high-performance electric vehicles. Under the terms of the agreement, GaN Systems will

Report | 11/11/2021 Eric Higham | Components

Efficiency and Programmability, Lattice's Certus-NX Automotive FPGA Targets Edge Processing
77,000 LCs in the D5 to 301,000 LCs in the D9. • The smaller 6 x 6 package in the Certus-NX Automotive offers customers a smaller form factor for their systems, compared to rival 10 x 10 and 11 x 11 mm FPGAs devices. Applications targeted include back-up cameras, BMS (Battery Monitoring Systems) in electric vehicles, RADAR sensors, surround

Report | 26/08/2021 Kevin Mak | Automotive

GoTo Group Impresses With $1.1 Billion IPO, Faces Pressure for Profitability
; enhancing hyperlocal experiences for greater customer convenience; bolstering loyalty and rewards programs as well as financial and merchant services offerings; and investing in high-growth areas, technology, infrastructure, and the transition to electric vehicles (EVs). Still, GoTo faces headwinds in terms of turning a profit. According to public

Report | 29/04/2022 Nicole Schlosser | Automotive

CES 2021: Incremental Infotainment Improvements Shown at Virtual Event
-and-electric-vehicle-strategies-2019?slid=1189004&spg=4 https://www.strategyanalytics.com/access-services/automotive/powertrain-body-chassis-and-safety/reports/report-detail/oem-hybrid-and-electric-vehicle-strategies-2019?slid=1189004&spg=4 Copyright © Strategy Analytics 2021 | www.strategyanalytics.com 10 Elektrobit Taycan HUD

Report | 25/01/2021 Greg Basich | Automotive

GlobalFoundries Back on Track
revenue mark in 2024. Despite heavy CapEx, GloFo's investments are protected by long- term agreements (LTAs). As a result, GloFo is well situated to capitalise on secular industry trends such as 5G, electric vehicles, autonomous vehicles and industrial IoT. We recommend foundry vendors to take note of GloFo's success with highly differentiated

Report | 25/02/2022 Sravan Kundojjala | Components

NVIDIA GTC Spring 2022 and the Rush to Announce Unreleased Autonomous Driving Platforms
Automakers are Opting with NVIDIA DRIVE Hyperion Architecture During the keynote it was announced that BYD will be using NVIDIA’s DRIVE Hyperion 8 architecture. BYD is aiming to build a software-defined electric fleet of vehicles with NVIDIA’s autonomous driving reference platforms. Also, during the keynote, NVIDIA announced that Lucid Motor’s

Report | 24/03/2022 Angelos Lakrintis | Automotive

CHAdeMO 3.0: Can the DC Charging Standard Regain its Global Relevance?
/edwardasanchez Powertrain Body Chassis & Safety Copyright © Strategy Analytics 2020 | www.strategyanalytics.com 2 of 10 Executive Summary Once the predominant Level 3 DC charging standard for electric vehicles, CHAdeMO has lately fallen out of favor on a global basis as more manufacturers have incorporated the CCS protocol for high

Report | 04/05/2020 Edward Sanchez | Automotive

The U.S. B2C Car Sharing Market - Can Operators Actually Thrive?
in the U.S. market. It is effective in improving the utilization of a single vehicle and in actually taking vehicles off of roads. It can provide at least a partial alternative to car ownership, and fleets of battery electric car share vehicles can reduce tailpipe emissions. Despite the exits of BlueIndy, Share Now, LimePod, and Maven scaling

Report | 16/03/2020 Greg Basich | Automotive

Innoviz-Volkswagen CARIAD Deal: Second Wave of High-Resolution LiDAR Deployments
overtaken by the new LiDAR-developing start-ups, some of which will be deployed by Chinese electric vehicle start-ups. • But the deployments coming in the 2023-2026 timeframe will be to large auto groups, such as General Motors and Volkswagen, and to more auto makers. Such sensors support autonomous driving platforms that can be scaled to

Report | 12/08/2022 Kevin Mak | Automotive

Intel Makes Autonomous MaaS Move with Moovit Acquisition
efforts — such as Uber, Waymo, and General Motors’ Cruise Automation — Mobileye is just beginning its own journey in this regard. Late in 2018, Volkswagen, Mobileye, and local Volkswagen distributor in Israel Champion Motors announced their plans to invest in deploying the first autonomous electric vehicle ride-hailing service. The goal of the

Report | 06/05/2020 Roger Lanctot | Automotive

Innovative Audio Technologies: Automotive Applications and Consumer Interest
following trends: • Vehicle usage, once settled in the ‘new normality’ brought by the Covid-19, • Vehicle’s availability and price, now shaped by the Russia-Ukraine war as well as Covid-19 waves, and • The rate of penetration of electric vehicles, which may demand better audio for increased enjoyment of video and gaming whilst charging. http

Report | 25/07/2022 Diane O'Neill | Automotive


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