Consumer Sentiment Analytics消费者感知分析

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Author: Kevin Nolan
Publication Date: 7月 30 2019
Pages: 11
Report Type: Report, PowerPoint



Samsung Consumer Study - Understanding Delta Between Purchase and Review Date

Report Summary:

Consumer Sentiment Analytics recently examined the time delta between purchase and review for a handful of smartphone with a heavy focus on current generation Samsung smartphones – Galaxy S10 and Galaxy S10 Plus. The genesis of the report is to study two hypotheses. Hypothesis 1 – the longer it takes a buyer to post a review, the more likely the buyer will find a flaw in the product. Hypothesis  2 – The battery performance will show signs of growing dissatisfaction as the delta between purchase and review increases.

Table of Contents



Introduction & Methodology

Slide 4

Key Questions

Slide 5

Time Delta

Slide 6

Ratings by Delta

Slide 8

Sentiment Matrix - Key Device Features

Slide 9

Key Finding & Recommendations

Slide 10

Author/Team Contact Information

Slide 11

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