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Executive Summary: Consumer Attitudes to COVID-19 Healthcare Applications and Alerts



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Report Summary:

There are complex patterns of interest, belief, and provider trust, related to many smartphone health or information features linked to COVID-19. Consumers in the UK, Germany, and the US are more positive towards features linked to localized health information and exposure risk, rather than monitoring personal health information. A fragmented picture of consumer trust across potential providers of these services is an inevitable position where data privacy will be a must and alliances and joint ventures between public and private organizations will be required to drive the broadest level of adoption.
Table of Contents

Executive Summary ................. 3
Supporting Consumers with COVID-19 Health Applications ................. 6
How Can We Help You? ................. 9

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