Everything you need to know about Virtual and Augmented Reality.
Full ecosystem coverage, including demand and supply side research. Virtual and Augmented Reality (VAR) tracks the virtual reality market ecosystem across devices, networks and content. Reports include:
- Consumer applications and media usage forecasts
- Enterprise applications qualitative insights
- OEM vendor analysis and competitive positioning
- Media company investment in VR content
- Device forecasts
VAR tracks consumer & enterprise trends and use-cases:
- Buyer behaviour, emerging consumer behaviours, and brand preferences
- Enterprise use cases by vertical