Average smartphone app use in Q4 2022 dropped 58.4% YoY and 54.3% QoQ. Mobile games remained in top spot from social media for average engagement time and rose 1.2% YoY and 3.1% QoQ. Of the top 5 categories entertainment was the only category that posted growth, rising 32.5%.    

The AppOptix Quarterly App Brief summarizes the use of smartphone applications and examines key apps that are driving data consumption. App categories, including gaming, social media, and entertainment are explored in this summary report in addition to other app categories.

1. Average Monthly Time Spent (Minutes by App Categories)
2. Top 25 Apps by Time Spent/Month (Minutes)
3. Top 25 Apps by Data Use/Month (MB)
4. Top 25 Apps by Number of Sessions/Month
5. Top 25 Publishers by Time Spent/Month (Minutes)
6. Top 25 Apps Used in the Home by Time Spent/Month (Minutes)
7. Top 10 Apps Used after in the Evening by Time Spent/Month (Minutes)
8. Top 5 App in Key Categories based on Time Spent/Month (Minutes)
9. Top 5 App in Key Categories based on Data Use/Month (MB)