Strategy Analytics' Mobile Media Index (MMI) tracks quarterly mobile revenue trends for the top publicly traded mobile media companies across games, advertising, video, music, and social media. The Mobile Media Index measures growth on a quarterly, trailing twelve month (TTM) and annual basis. A total of 24 publicly traded mobile media companies are included in the Mobile Media Index, including Facebook, Tencent, Yahoo! Japan, Baidu, Activision-Blizzard, and Electronic Arts, among others.
Mobile media revenues declined 4% QoQ to $40.6 Billion in Q1 2020 across the companies tracked in Strategy Analytics' Mobile Media Index, with the expected seasonal dip compounded by the negative impact of COVID-19. On a YoY basis revenues rose almost 24%. In terms of absolute revenues Facebook remains the MMI leader, generating nearly $16.6 Billion during Q1 2020, corresponding to 41% of total quarterly revenue across all MMI companies. During Q1 2020 the highest growth was registered by Tencent, Snap Inc, Yahoo! Japan and Twitter.