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Author: Andrew Brown
Publication Date: 11月 01 2012
Pages: 7
Report Type: Insight, Word



Is there a Place for Google Chromebook in the Enterprise

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Report Summary:

Q4 2012 has seen the tablet market heat up. Following on from the release of Android tablets such as the Kindle Fire HD and Nexus 7, Apple announced the iPad Mini and Microsoft announced an overhaul of its OS with Windows 8 that will see competition in the market intensify and add a new player to the tablet battleground. It is no secret that the success of the iPad and phenomenal growth trajectory of tablets has impacted the netbook market, with notebook OEMs retreating into the comfort zones with ultrabooks and pinning hopes on success with Windows 8. Meanwhile, it has been more than a year since the first Chromebooks were announced at the Google I/O conference in May 2011 and began shipping in June that year. At the time, only Acer and Samsung brought out models and only five models have been introduced to date. Chromebooks attempt to realise the thin-client vision that previously floundered and garnered little interest with prices above $350. However, recent price cuts that bring the most recent Samsung Chromebooks in at $250 are bringing the devices to the attention of networked environments such as schools and businesses, where at higher price points they were largely ignored. This report examines the opportunity for Chromebooks as an enterprise tool and assesses the challenges facing the device.

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