Global Fitness Band Sales Forecast by Region: 2012 to 2020

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Report Summary:

Global fitness band sales will grow +8% in 2016. Demand will be driven by entry-level models in emerging markets like India and smartwatch-like devices in mature countries such as the US. The global fitness band market has been the largest segment in the wearable devices industry. However, we expect smartwatches, like the Apple Watch Sport and Moto360 Sport, to come under downward price pressure and start to cannibalize fitness bands in mature markets over the next year. Leading brands across the category include Fitbit, Samsung, Xiaomi and others. Our report forecasts global fitness band sales by 6 regions, such as Western Europe and Asia Pacific, from 2012 to 2020.

Table of Contents

1. Title Page
2. Contents
3. Analysis
4. Global Fitness Band Sales by 6 Regions
5. Definitions
6. Methodology
7. Contacts

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