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Author: Linda Sui
Publication Date: 1月 21 2016
Pages: 5
Report Type: Insight, Word

TECNO in Africa: What's the Secret Sauce?

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Report Summary:

TECNO has quickly become a regional powerhouse in the African smartphone market in 2015. Its sibling brand, Itel, and online brand, Infinix, also achieved encouraging results. What are the key drivers behind TECNO’s strong momentum in Africa? What are the implications for Huawei, TCL-Alcatel, Samsung and other smartphone OEMs?

Table of Contents

1. Introduction
2. Analysis
3. Data
4. Marketshare
5. Conclusions & Recommendations
6. Contacts

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