HMD is a shining star in the global handset market. Founded in May 2016, HMD is now the world second largest feature phone vendor and a global top 10 smartphone supplier. The key success ingredients for HMD are expanded product portfolio, the appeal of the licensed Nokia brand, and the global sales channels inherited from the old Nokia mobile division. China remains a major challenge, while the US represents virtually a new untapped opportunity. We are optimistic about HMD’s performance in 2018. We expect its recent success in fundraising will support the growth of its smartphone business further if smart marketing, go to market and customer engagement decisions are made beyond its initial priority markets.
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