Kakao 5G Smartphone in Korea Unlikely to Takeoff

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Report Summary:

Social media companies are once again piling into smartphone hardware. Kakao is leading the way, with its first 5G handset optimized for the South Korean market. However, a lack of retail presence and brand overstretch mean its new Stage 5G model is likely to achieve only tiny marketshare.

Table of Contents

1. Introduction
2. Analysis
3. Conclusions & Implications
4. Contacts

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