Device Technologies新兴终端

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Author: Woody Oh
Publication Date: 10月 25 2013
Pages: 6
Report Type: Insight, Word
新兴终端

Q313 LG One Step Back After Recent Steps Forward



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Report Summary:

LG hit a bump on the comeback trail in Q3 2013 as its handset division’s margin turned negative for the first time in four quarters. Considerable marketing expenses for the G2 flagship handset and an overall ASP drop due to fierce competition impacted LG’s performance badly during the quarter. LG will be hoping its investment efforts in Q3 2013 will result in a rebound in the final quarter of the year.

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