Shipments of connected TV devices across the Central and Eastern Europe region fell by 6% year-on-year in Q3 2021 as the market readjusted following the pandemic-fuelled boost of the first half of 2021. Microsoft (Xbox) and Xiaomi were the biggest winners in the quarter and were the only two brands to show significant volume growth. This report provides quarterly shipment and installed base vendor shares for Central & Eastern Europe across the four Connected TV Device categories of Smart TVs, Smart Blu-ray players, IP-enabled Game Consoles and Digital Media Streamers. The report also provides market shares by operating system for Smart TVs and the wider Connected TV landscape. It is a valuable tool for all stakeholders who want to track the Connected TV Device footprint of the world's major Consumer Electronics brands.
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