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Author: Roger Lanctot
Publication Date: 12月 16 2016
Pages: 9
Report Type: Insight, Word


Auto Makers Experience Growing Pains in the Car Sharing Business

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Report Summary:

Participants are rapidly entering the car sharing market to better understand the marketing and logistical requirements for success in providing shared vehicles.  With the onset of car sharing services, car makers have begun to rethink their corporate objectives from capturing vehicle sales to capturing vehicle miles travelled. 

This Insight examines the logistical and operational challenges facing incumbents and new entrants.

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