User Experience Evaluation: High-Speed Autonomous Driving in 2015 Mercedes S-Class

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Report Summary:

Strategy Analytics conducted an expert evaluation of the 2015 Mercedes S-Class, with focus on the autonomous highway driving feature.  When functioning properly, the feature provides a glimpse into the future of autonomous driving and all its potential benefits.  Positives include a visually appealing display and smooth ride.  However, the lack of a consistent warning when steering assist fails is concerning.  Scattered and unintuitive controls and displays are also problematic from a first-time UX perspective.

Table of Contents

1.  Executive Summary
2.  Introduction
3.  High-Speed Autonomous Driving
     3.1  Controls and Displays
     3.2  Evaluation
4.  Conclusion
5.  Contact the author of this report:

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