Strategy Analytics conducted a UX evaluation of Marketplace, an on-board commerce platform from GM. Although the concept has merit for certain in-car use cases, Marketplace does not serve these well, instead focusing on edge-case low-demand services. Additional partners in all markets and a focus on desirable in-car services are badly needed in order for Marketplace to become viable.
UX Soup: Episode 27 - Robinhood and the UX of Financial Services Apps
3月 02, 2021
UX Soup: Episode 26 - VR for Good with Dr. Tom Furness
2月 23, 2021
UX Soup: Episode 25 - Charting a Decade of UX Innovation in Connected Experiences
2月 16, 2021