In_Vehicle_UX车载用户体验

Ask the author
Author: Chris Schreiner
Publication Date: 3月 02 2017
Pages: 14
 Report Type: Buyer Analysis

相关的数据可视化界面

车载用户体验

Inadequate Training of Dealers Leads to Consumer Confusion on Test Drives



Please contact us to discuss pricing Contact Us

Report Summary:

Strategy Analytics conducted a secret shopper exercise using real potential buyers and visiting dealers representing 4 different automakers.  In some cases, dealer representatives provided no insight on new advanced safety and infotainment features.  In other cases, sales representatives were confused and features were misrepresented during test drives.  Changes to the dealer education process for advanced driving features, particularly semi-autonomous driving functions, are urgently needed.
Table of Contents

1.  Executive Summary

2.  Introduction and Methodology
     2.1  Introduction
     2.2  Methodology

3.  Volvo

4.  Audi

5.  Toyota

6.  Honda

7.  Conclusions

8.  Analyst Contacts

For more information about our services please contact us or email support@strategyanalytics.com

Report

  • This report is available for individual purchase.
  • US and global visitors can buy this report for $1399.
  • UK visitors will be charged £1000.
    Add a one hour briefing with an expert Analyst $1000 ( £820 for UK visitors). This briefing will be scheduled at a mutually convenient time and provide both further depth and clarity on the report topic. A Q&A session will be included.

Service Subscription

  • Access this report as part of a service subscription
  • Benefits of a service subscription:
    • Access to industry leading analysts
    • Both current and historical repository of research
    • Timely updates to forecasts, market share, market sizing, and trendsEtc.

Contact Sales

Let's talk

Now you know a little about us, get in touch and tell us what your business problem is.
Name:
Email:
Telephone:
Country:
Inquiry / Message:
Change the CAPTCHA codeSpeak the CAPTCHA code
 

please enter captcha from left