In Ramp Up to Fully Autonomous Systems, the User is Being Ignored

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Report Summary:

Current semi-autonomous driving and parking systems leave much to be desired, primarily due to poor HMI.  Consumers show some interest in autonomous transportation systems, but many are pessimistic about them due to a lack of trust.  In this report, we discuss the upcoming transition from semi-autonomous features to fully autonomous systems, and the consumer’s central position in any successful rollout.
Table of Contents

1.  Current State of Autonomous Systems

2.  Consumer Attitudes

3.  Future Autonomous Systems and Design Recommendations

4.  Analyst Contacts

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