Echo Auto: Location, Location, Location, and Usefulness

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Report Summary:

Amazon’s Echo Auto, currently only available via invitation, provides drivers access to Alexa through the vehicle’s speakers via Bluetooth or an AUX connection. Drivers can interact with Alexa to find POIs, check traffic, play music from linked sources, and other Alexa-enabled functions and skills via the digital assistant. This report examines the overall user experience of Echo Auto and its impact on infotainment.

Table of Contents

1.       Introduction

2.       Echo Auto’s Strengths

3.       Echo Auto’s Weaknesses

3.1     Navigation

3.2     Messaging

3.3     User Feedback

3.4     Usefulness

4.       Conclusions

5.       Amazon’s Role in the Future of Infotainment

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