Yiwen Wu

Senior Analyst

As Senior Analyst in the Devices Team of our Global Wireless Practice, Ms. Yiwen Wu utilizes her extensive industry experience in technology and business to create influential impact to SA’s clients. Her main responsibilities includes researching, forecasting and analysing key issues in the transformation of future smartphone markets. Ms. Wu covers China, Asia and global markets and is based in Shanghai.

Before joining SA, Ms. Wu worked as a Business Development Manager at the global headquarters of Microsoft Mobile and Nokia, where she managed various projects for senior executives to drive innovation and business transformation with support from R&D, design, sales, finance, and legal teams. Prior to that, Ms. Wu worked at Inventure, a leading early-stage VC in the Nordics, and Bain Capital Asia. 

Ms. Wu holds a Masters Degree in Finance from Shanghai University of Finance and Economics, and a Masters Degree in Strategy from the Business School of Aalto University in Finland

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