Strategy Analytics Press Releases


Multi-purpose Robots Most Valuable to Consumers, says Strategy Analytics

by Aaron Dodd | Jul 20, 2017

Expanding Use Cases through Artificial Intelligence and Accessories Provides Extensibility and Longevity to Consumer-grade Robots

 

 

Boston, MA – July 20, 2017 – The recent surge in demand for intelligent home devices has positioned consumer-grade robots as physical task-doers that perform single tasks. This perception however understates their potential as adaptive and personable machines. A recent report from the User Experience Strategies (UXS) service at Strategy Analytics “UXS Technology Planning Report: Robotics”, investigating the needs, behaviors and expectations of consumers regarding robotics, has found that future robots will deliver far greater value to their users through capabilities to perform unpredictable physical tasks, their ability to learn and their potential to execute tasks beyond the home.

Click here for the report: https://www.strategyanalytics.com/access-services/ux-innovation/user-experience-strategies/reports/report-detail/uxs-technology-planning-report-robotics#.WW8hroTyvIU

Key report findings:

  • Robots save time and provide value to consumers by working autonomously to complete mundane tasks (such as vacuuming or mowing the lawn)
  • While currently restricted to in-home use cases, robots are ideally suited to perform tasks outside because they can move and interact with the world independently
  • Modular components would allow a robot to modify with a user’s changing requirements, allowing it to do more tasks over its lifetime

            Mathew Alton, Analyst and report author commented, “Robots are in-home machines due to their expense and inability to traverse exterior environments reliably or safely. However, their potential is far greater than their current in-home restriction to complete simple tasks.” Continued Alton, “An ecosystem of accessories that users can equip their robots with provides extensibility; it allows a base robot to be ‘evolved’ over time in line with the user’s changing demands. Ultimately this makes the robot more of a long-term investment and can help justify a relatively higher price.”

 

Added Chris Schreiner, Director of Syndicated Research, UXIP, “Robots that serve multiple purposes are a far more attractive proposition to consumers. But the transition to exterior use cases will require a strong cellular network to facilitate a robot’s ability to traverse the environment safety. The outside world is unpredictable and will require robots to adapt quickly to changing variables. This will only be achieved through developments in artificial intelligence.”

 

 

About Strategy Analytics

Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America, Europe and Asia, Strategy Analytics delivers insights for enterprise success.www.StrategyAnalytics.com.

 

About User Experience Strategies (UXS)

Analyzing UX innovation opportunities in wireless, smart home, and other emerging technologies, UXS forms part of the User Experience Innovation Practice (UXIP) at Strategy Analytics. Focusing on user behaviors, motivations and interests across multiple consumer verticals, UXIP helps clients meet consumer needs, develop usable solutions and deliver compelling user experiences through both syndicated and proprietary research capabilities. With our extensive expertise in large-scale survey work, in-depth interviews, focus groups and observational sessions, UXIP’s research methodologies allow strategic user-centric analysis on the potential for new technologies. Providing actionable insight, go-to-market strategies and business recommendations, UXIP is a leading supplier of consumer knowledge to the technology industry. Click here for more information.

 

Press Contacts

US Contact: Chris Schreiner, +1 617 614 0713, cschreiner@strategyanalytics.com

European Contact: Diane O'Neill, +44(0) 1908 423 669, doneill@strategyanalytics.com

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