Covid-19

 

Covid-19 is the largest global disrupter we've seen in generations. In times of uncertainty comes opportunity, which means winners and losers. What will it mean for your company? How are your users and consumers changing their behavior? And just what will the post-coronavirus market landscape look like? Find all our latest research in one place.

 
 

Webinar Replay: COVID-19 Tracking Changing Consumer Behaviors and Implications for Brands in US, UK and China

Strategy Analytics shares our analysis and insights on the changing consumer attitudes and expectations about covid-19 impact on consumer life and technology purchases. Additionally, we evaluate how users perceptions of key brand groups have changed in the US, UK and China based on how they have handled the pandemic. Two waves of online surveys with national representative samples of adults were conducted March 21-24 and April 21-25.


Replay Webinar

COVID-19 Tracking Changing Consumer Behaviors and Implications for Brands in US, UK and China

How are consumers reacting to the COVID-19 crisis. Strategy Analytics carried out research in the US, UK, and China. Two waves of online surveys with national representative samples of adults were conducted March 21-24 and April 21-25 with these goals.

  • Understand awareness and attitudes towards COVID-19
  • Understand changing work, life and leisure activities
  • Capture consumer expectations on a return to normalcy
  • Determine the impact of COVID-19 on future purchase cycle for new devices
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Measuring the Path of the COVID-19 Recession

This report benchmarks the impact of the COVID-19 recession so far and looks forward to Q2 and the full year in terms of the potential impacts on the smartphone market. We explore the significant decline in units sold seen in China, roadmap where the US market will go in Q1 and Q2.


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COVID-19 Catalyst for Economic Disruption

Strategy Analytics clients are facing turbulent economies around the world being driven by the COVID-19 virus and the policies being implemented to control it.

Strategy Analytics has synthesized the inputs from a wide range of sources and developed scenarios to address the range of outcomes, the risks, and often the opportunities that may emerge. This report presents both a Deep U curve recovery and a more pessimistic Deep U XL (extended length) curve and details the expected impact on global and regional GDP growth.


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Covid-19 Research

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Tablet Market Beats Expectations amid COVID-19 Impacts on Supply Chain and Consumer Demand
The first quarter of 2020 presented enormous challenges as the COVID-19 outbreak hampered the supply chain in China as well as domestic consumer demand there. Despite some very dire predictions in the beginning of the pandemic, the tablet market actually outpaced expectations and were in line with our outlook, shrinking by only -12% year-on-year

Blog | 01/05/2020 Eric Smith

Measuring the Path of the COVID-19 Recession
Smartphones Measuring the Path of the COVID-19 Recession Report Snapshot This report benchmarks the impact of the COVID-19 recession so far and looks forward to Q2 and the full year in terms of the potential impacts on the smartphone market. We explore the significant decline in units sold seen in China, roadmap

Report | 01/05/2020 Harvey Cohen | Devices

Impact of COVID-19 on Mobile Advertising: Asia Pacific, Latin America, Middle East & Africa
1. Title Wireless Media 1. Title Impact of COVID-19 on Mobile Advertising: Asia Pacific, Latin America, Middle East & Africa 1. Title Wireless Media Market Data   In Strategy Analytics most recent ROW Mobile Advertising Forecast (i.e., baseline forecast) we projected mobile ad spend to grow by 11% to reach $78.2 B across

Report | 04/05/2020 Nitesh Patel | Media & Services

Impact of COVID-19 on Mobile Advertising: Europe
1. Title Wireless Media 1. Title Impact of COVID-19 on Mobile Advertising: Europe 1. Title Wireless Media Market Data   In Strategy Analytics most recent European Mobile Advertising Forecast (i.e., baseline forecast) we projected total ad spend to grow 16% in 2020, reaching $28.7B. This is no longer the case given the COVID-19

Report | 04/05/2020 Nitesh Patel | Media & Services

Impact of COVID-19 on Mobile Advertising: North America
1. Title Wireless Media 1. Title Impact of COVID-19 on Mobile Advertising: North America 1. Title Wireless Media Market Data   In Strategy Analytics most recent North American Mobile Advertising Forecast (i.e., baseline forecast) we projected total ad spend to grow 21% in 2020, reaching $102.5B. This is no longer the case

Report | 04/05/2020 Nitesh Patel | Media & Services

How Will COVID-19 Affect GaAs Revenue?
COVID-19 emerged in China at the end of 2019 and the effect on global economies has been profound, but still unclear. Countries around the world have implemented varying degrees of lockdown for their populations, but we are really just starting to see the initial financial effects in the electronics industry, as public companies begin to report

Blog | 04/05/2020 Eric Higham

Understanding the Impact of COVID-19 on the 5G B2B Smartphone Market
Mobile Workforce www.strategyanalytics.com May 2020 Gina Luk Tel: +44 1908 423 632 Email: gluk@strategyanalytics.com Report Snapshot Since the novel coronavirus (COVID-19) outbreak in early 2020, mobile operators around the world have been prioritising projects to improve resilience in existing networks as more

Report | 04/05/2020 Gina Luk | IoT Ecosystem

Yandex.Taxi and Yandex.Drive in the Wake of COVID-19 - Q1 2020 Market Update
multinational corporation, Yandex N.V. Yandex.Taxi and Yandex.Drive are the largest ride hailing and car sharing companies in Russia respectively, and each faces a number of ongoing challenges due to the global spread of COVID-19. Automotive Connected Mobility (ACM) Q1 2020 Market Update –Yandex.Taxi and Yandex.Drive in the Wake of COVID-19

Report | 30/04/2020 Ben Lundin | Automotive

5G Outlook in the US: T-Mobile, AT&T and Verizon Nationwide Competition is On in 2020 Despite COVID-19
Service Providers www.strategyanalytics.com April 2020 Susan Welsh de Grimaldo Tel: +1 617 614 0724 Email: swelshdegrimaldo@strategyanalytics.com Report Snapshot Nationwide 5G competition among top US operators is set to ramp up in the second half of 2020, despite the negative impacts of the COVID-19 pandemic

Report | 14/04/2020 Susan Welsh de Grimaldo | Service Providers

Wanna Buy A Phone? 1 in 5 US Consumers Postpone or Delay Smartphone Purchase due to Covid-19
, emotionally ready to leap right back on the smartphone and 5G purchasing train? Strategy Analytics Consumer Insights team has analysed customer attitudes, awareness and behavior changes due to COVID-19.  We analysed the purchase intentions of 1,444 smartphone owners in USA March 21-23rd to assess how the virus has impacted their plans

Blog | 15/04/2020 David Kerr | Devices

COVID-19: Charting a Course to Recovery
Maps have become a critical focal point for educating the public regarding the spread of COVID-19 across the world. The next stage in this global crisis will be navigating a path to recovery and maps will play and are playing an essential role. Maps and correlated graphical analysis are being used to identify emerging COVID-19 hotspots as well as

Blog | 16/04/2020 Roger Lanctot | Automotive

India Smartphone Online Share to Skyrocket in 2020 due to Covid-19
from their real estate owners, along with revised down targets, from the smartphone vendors. The offline channel constituted 52.7% of the total smartphone volumes in India, in 2019. Online channel segment, on the other hand, stands to benefit from the disruption caused by COVID-19. The very nature of online distribution being low on cost and

Report | 20/04/2020 Rajeev Nair | Devices

COVID-19: Uber, Lyft, & Amazon
COVID-19 has made April 2020 an especially cruel month, but its cruelty has been magnified by the employment practices and policies of particular technology leaders. Uber and Lyft have sought to continue to operate by delivering food as well as providing "essential" deliveries and rides. Amazon, too, has persevered and even added personnel to man

Blog | 21/04/2020 Roger Lanctot | Automotive

COVID-19: Cars as an Essential Service
more moving a person might do, the more likely they'd be to become infected with COVID-19. The government-ese is the problem here. Cars are "essential." Really? By now we know that oxygen, water, food, family, and friends are essential. And maybe toilet paper. But cars? Politicians have tried to poo-poo the pandemic by talking about how many Americans

Blog | 21/04/2020 Roger Lanctot | Automotive

Will We see a surge in "Value" priced Smartphones post Covid-19?
Once the physical and health impacts of covid-19 are mitigated and consumers return to work, school and life, what will be the outlook for for premium flagship devices versus more value based high end and mid tier. This is a key question for global smartphone providers who will have seen the Q1 implosion of demand continue into Q2 and quite

Blog | 13/04/2020 David Kerr | Devices

 

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