Covid-19

 

Covid-19 is the largest global disrupter we've seen in generations. In times of uncertainty comes opportunity, which means winners and losers. What will it mean for your company? How are your users and consumers changing their behavior? And just what will the post-coronavirus market landscape look like? Find all our latest research in one place.

 
 

Webinar Replay: COVID-19 Tracking Changing Consumer Behaviors and Implications for Brands in US, UK and China

Strategy Analytics shares our analysis and insights on the changing consumer attitudes and expectations about covid-19 impact on consumer life and technology purchases. Additionally, we evaluate how users perceptions of key brand groups have changed in the US, UK and China based on how they have handled the pandemic. Two waves of online surveys with national representative samples of adults were conducted March 21-24 and April 21-25.


Replay Webinar

COVID-19 Tracking Changing Consumer Behaviors and Implications for Brands in US, UK and China

How are consumers reacting to the COVID-19 crisis. Strategy Analytics carried out research in the US, UK, and China. Two waves of online surveys with national representative samples of adults were conducted March 21-24 and April 21-25 with these goals.

  • Understand awareness and attitudes towards COVID-19
  • Understand changing work, life and leisure activities
  • Capture consumer expectations on a return to normalcy
  • Determine the impact of COVID-19 on future purchase cycle for new devices
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Measuring the Path of the COVID-19 Recession

This report benchmarks the impact of the COVID-19 recession so far and looks forward to Q2 and the full year in terms of the potential impacts on the smartphone market. We explore the significant decline in units sold seen in China, roadmap where the US market will go in Q1 and Q2.


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COVID-19 Catalyst for Economic Disruption

Strategy Analytics clients are facing turbulent economies around the world being driven by the COVID-19 virus and the policies being implemented to control it.

Strategy Analytics has synthesized the inputs from a wide range of sources and developed scenarios to address the range of outcomes, the risks, and often the opportunities that may emerge. This report presents both a Deep U curve recovery and a more pessimistic Deep U XL (extended length) curve and details the expected impact on global and regional GDP growth.


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Covid-19 Research

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Main Data Tables - Automotive Electronics System Demand - October 2021
understood to have fallen by 15.9% in 2019, due to the impact of the COVID-19 pandemic. Production fell in every region. China performed best, with "only" a 4.3% decline. Brazil and Thailand were hardest hit, with production plummeting around 30% in both regions. West Europe was not much better, with a 25% fall in output. The fall in system demand

Report | 14/10/2021 Ian Riches | Automotive

Automotive Sensor Demand 2019 to 2028 - October 2021
electronic systems was worth $251 billion, down by 10% over the value in 2019. However, the fall in system demand was substantially less than that of global vehicle production, which is now understood to have fallen by 15.9% in 2019, due to the impact of the COVID-19 pandemic. Production fell in every region. China performed best, with "only" a 4.3

Report | 15/10/2021 Ian Riches | Automotive

Appendices - Automotive Electronics System Demand - October 2021
of 14.0% over 2020 to 2025, with electrified vehicle systems leading the way. Three additional scenarios can be explored in the " Main Data Tables ".  These examine the likely impact of either a significant semiconductor shortage or a combined semi shortage and resurgence of COVID-19, as well as a more optimistic scenario. This report

Report | 14/10/2021 Ian Riches | Automotive

Dashboard - Automotive Electronics System Demand - October 2021
of 14.0% over 2020 to 2025, with electrified vehicle systems leading the way. Three additional scenarios can be explored in the " Main Data Tables ".  These examine the likely impact of either a significant semiconductor shortage or a combined semi shortage and resurgence of COVID-19, as well as a more optimistic scenario. This report

Report | 14/10/2021 Ian Riches | Automotive

Analysis : Global Bluetooth TWS Headset Sales and Revenue Forecast to 2026
Bluetooth Device Tracker Analysis: Global Bluetooth TWS Headset Sales and Revenue Forecast to 2026 28 September 2021 Report Snapshot Bluetooth True Wireless (TWS) headset sales will witness healthy growth in 2021, driven by Xiaomi and newcomers from India. In 2020 growth slowed due to the COVID-19 pandemic, but working at

Report | 28/09/2021 Ville-Petteri Ukonaho | Devices

Analysis : Global Bluetooth TWS Headset Sales & Revenue Forecast to 2026
Device Technologies Analysis: Global Bluetooth TWS Headset Sales and Revenue Forecast to 2026 28 September 2021 Report Snapshot Bluetooth True Wireless (TWS) headset sales will witness healthy growth in 2021, driven by Xiaomi and newcomers from India. In 2020 growth slowed due to the COVID-19 pandemic, but working at home

Report | 28/09/2021 Ville-Petteri Ukonaho | Devices

Mobile Accessories : Global Bluetooth TWS Headset Sales and Revenue Forecast to 2026
COVID-19 pandemic, but working at home offset the pandemic. Apple continues as the leader in the industry but is already challenged by competitors such as Xiaomi which are pushing hard from China with cheaper TWS headsets. TWS continues to be the fastest growing segment. This report forecasts worldwide Bluetooth TWS headset sales and revenues from

Report | 28/09/2021 Ville-Petteri Ukonaho | Devices

Mobile Accessories : Global Bluetooth TWS Headset Sales & Revenue Forecast to 2026
1. Title Emerging Devices 1. Title MOBILE ACCESSORIES: Global Bluetooth TWS Headset Sales and Revenue Forecast to 2026 1. Title Emerging Device Technologies (EDT) Market Data   Bluetooth True Wireless (TWS) headset sales will witness healthy growth in 2021. In 2020 growth slowed due to the COVID-19 pandemic, but working at

Report | 28/09/2021 Ville-Petteri Ukonaho | Devices

Global Business Tablet Shipment Forecast by Country Q2 2021
1. Title Mobile Workforce 1. Title Global Business Tablet Shipment Forecast by Country Q2 2021 1. Title Mobile Workforce Strategies (MWS) Market Data   Strategy Analytics forecasts that global business tablet shipments will grow at a 0.5% CAGR between 2021 and 2026. Post Covid-19, hybrid working will be the new norm. A blend

Report | 21/09/2021 Gina Luk | IoT Ecosystem

Tablet Display Size Shipment and Installed Base Forecast by Form Factor 2010-2026: H2 21 Update
1. Title Tablets and PCs Tablet Display Size Shipment and Installed Base Forecast by Form Factor 2010-2026: H2 21 Update 1. Title Connected Computing Devices (CCD) Market Data   Households are more crowded than ever at all times of the day with work, learning, and entertainment all occurring in the home as a result of COVID-19

Report | 14/09/2021 Eric Smith | Devices

Global Smartphone Shipments Forecast by Vendor by Region by Quarter
1. Title Smartphones 1. Title Global Smartphone Shipments Forecast by Vendor by Region by Quarter 1. Title Wireless Smartphone Strategies (WSS) Market Data   Strategy Analytics predicts global smartphone shipments will rebound at +9% YoY and +8% YoY respectively in 2021 and 2022. The impact of COVID-19, and the component

Report | 01/09/2021 Linda Sui | Devices

Did Disney's Black Widow Gamble Pay Off?
TV and Media Did Disney’s Black Widow Gamble Pay Off? 23 August 2021 Report Snapshot In one of the biggest tests of a hybrid distribution model for films since the start of the COVID-19 pandemic, Disney released Black Widow and Jungle Cruise simultaneously at theaters and on Disney+ Premier Access in the U.S. and Canada

Report | 23/08/2021 Michael Goodman | Media & Services

Global Smartphone Monthly Shipments (Sell In), Sales (Sell Through) and Inventory Variance by Vendor: July 2021
performance on Asia Pacific region due to COVID-19 second wave outbreak, as well as the pent-up demand happened same time last year. Sales volume also declined -6% YoY. Samsung maintained the top position, followed by Xiaomi, Apple, OPPO and Vivo etc. This report tracks global smartphone monthly shipments (sell in), sales (sell through) and inventory changes

Report | 24/08/2021 Linda Sui | Devices

Mobile Accessories : Global Bluetooth Headset Revenue Forecast to 2026
1. Title Emerging Devices 1. Title MOBILE ACCESSORIES: Global Bluetooth Headset Revenue Forecast to 2026 1. Title Emerging Device Technologies (EDT) Market Data   Bluetooth headset revenues will grow 17% in 2021, driven by TWS headsets but also banded headsets. In 2020 growth slowed due to the COVID-19 pandemic, but the BT HS

Report | 26/08/2021 Ville-Petteri Ukonaho | Devices

Global Bluetooth Headset Revenue Forecast to 2026
1. Title Bluetooth Devices 1. Title Global Bluetooth Headset Revenue Forecast to 2026 1. Title Bluetooth Device Tracker (BDT) Market Data   Bluetooth headset revenues will grow 17% in 2021, driven by TWS headsets but also banded headsets. In 2020 the growth slowed due to the COVID-19 pandemic, but the BT HS market remains a

Report | 26/08/2021 Ville-Petteri Ukonaho | Devices

 

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