Covid-19

 

Covid-19 is the largest global disrupter we've seen in generations. In times of uncertainty comes opportunity, which means winners and losers. What will it mean for your company? How are your users and consumers changing their behavior? And just what will the post-coronavirus market landscape look like? Find all our latest research in one place.

 
 

Webinar Replay: COVID-19 Tracking Changing Consumer Behaviors and Implications for Brands in US, UK and China

Strategy Analytics shares our analysis and insights on the changing consumer attitudes and expectations about covid-19 impact on consumer life and technology purchases. Additionally, we evaluate how users perceptions of key brand groups have changed in the US, UK and China based on how they have handled the pandemic. Two waves of online surveys with national representative samples of adults were conducted March 21-24 and April 21-25.


Replay Webinar

COVID-19 Tracking Changing Consumer Behaviors and Implications for Brands in US, UK and China

How are consumers reacting to the COVID-19 crisis. Strategy Analytics carried out research in the US, UK, and China. Two waves of online surveys with national representative samples of adults were conducted March 21-24 and April 21-25 with these goals.

  • Understand awareness and attitudes towards COVID-19
  • Understand changing work, life and leisure activities
  • Capture consumer expectations on a return to normalcy
  • Determine the impact of COVID-19 on future purchase cycle for new devices
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Measuring the Path of the COVID-19 Recession

This report benchmarks the impact of the COVID-19 recession so far and looks forward to Q2 and the full year in terms of the potential impacts on the smartphone market. We explore the significant decline in units sold seen in China, roadmap where the US market will go in Q1 and Q2.


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COVID-19 Catalyst for Economic Disruption

Strategy Analytics clients are facing turbulent economies around the world being driven by the COVID-19 virus and the policies being implemented to control it.

Strategy Analytics has synthesized the inputs from a wide range of sources and developed scenarios to address the range of outcomes, the risks, and often the opportunities that may emerge. This report presents both a Deep U curve recovery and a more pessimistic Deep U XL (extended length) curve and details the expected impact on global and regional GDP growth.


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Covid-19 Research

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Global Smartphone Shipments Forecast by Vendor by Region by Quarter
1. Title Smartphones 1. Title Global Smartphone Shipments Forecast by Vendor by Region by Quarter 1. Title Wireless Smartphone Strategies (WSS) Market Data   Strategy Analytics predicts global smartphone shipments will rebound at +9% YoY and +8% YoY respectively in 2021 and 2022. The impact of COVID-19, and the component

Report | 01/09/2021 Linda Sui | Devices

Did Disney's Black Widow Gamble Pay Off?
TV and Media Did Disney’s Black Widow Gamble Pay Off? 23 August 2021 Report Snapshot In one of the biggest tests of a hybrid distribution model for films since the start of the COVID-19 pandemic, Disney released Black Widow and Jungle Cruise simultaneously at theaters and on Disney+ Premier Access in the U.S. and Canada

Report | 23/08/2021 Michael Goodman | Media & Services

Global Smartphone Monthly Shipments (Sell In), Sales (Sell Through) and Inventory Variance by Vendor: July 2021
performance on Asia Pacific region due to COVID-19 second wave outbreak, as well as the pent-up demand happened same time last year. Sales volume also declined -6% YoY. Samsung maintained the top position, followed by Xiaomi, Apple, OPPO and Vivo etc. This report tracks global smartphone monthly shipments (sell in), sales (sell through) and inventory changes

Report | 24/08/2021 Linda Sui | Devices

Mobile Accessories : Global Bluetooth Headset Revenue Forecast to 2026
1. Title Emerging Devices 1. Title MOBILE ACCESSORIES: Global Bluetooth Headset Revenue Forecast to 2026 1. Title Emerging Device Technologies (EDT) Market Data   Bluetooth headset revenues will grow 17% in 2021, driven by TWS headsets but also banded headsets. In 2020 growth slowed due to the COVID-19 pandemic, but the BT HS

Report | 26/08/2021 Ville-Petteri Ukonaho | Devices

Global Bluetooth Headset Revenue Forecast to 2026
1. Title Bluetooth Devices 1. Title Global Bluetooth Headset Revenue Forecast to 2026 1. Title Bluetooth Device Tracker (BDT) Market Data   Bluetooth headset revenues will grow 17% in 2021, driven by TWS headsets but also banded headsets. In 2020 the growth slowed due to the COVID-19 pandemic, but the BT HS market remains a

Report | 26/08/2021 Ville-Petteri Ukonaho | Devices

Analysis : Global Bluetooth Headset Revenue Forecast through 2026
Device Technologies Analysis: Global Bluetooth Headset Revenue Forecast to 2026 26 August 2021 Report Snapshot Bluetooth headset revenues will grow 17% in 2021, driven by TWS headsets but also banded headsets. In 2020 growth slowed due to the COVID-19 pandemic, but the BT HS market remains a fast-growing industry. Mono

Report | 26/08/2021 Ville-Petteri Ukonaho | Devices

Analysis : Global Bluetooth Headset Revenue Forecast to 2026
Bluetooth Device Tracker Analysis: Global Bluetooth Headset Revenue Forecast to 2026 26 August 2021 Report Snapshot Bluetooth headset revenues will grow 17% in 2021, driven by TWS headsets but also banded headsets. In 2020 growth slowed due to the COVID-19 pandemic, but the BT HS market remains a fast-growing industry

Report | 26/08/2021 Ville-Petteri Ukonaho | Devices

Smart Speaker Vendor & OS Shipment and Installed Base Share for 13 Countries Q2 2021
, component shortages, and the Delta variant of the COVID-19 virus hanging over the market. As consumers settle into their new day-to-day routines, smart speaker and smart display companies are equally settled in with the go-to-market strategies they adapted to 2020 and returning to familiar device development and selling cycles. While growth for the full

Report | 26/08/2021 Jack Narcotta | Devices

Global Handset Vendor Marketshare for 15 Countries : Q2 2021
1. Title Smartphone Country Share 1. Title Global Handset Vendor Marketshare for 15 Countries : Q2 2021 1. Title Smartphone Country Share Tracker (SCST) Market Data   Global handset shipments improved solidly by 15% annually in Q2 2021, bouncing back from the worst Covid-19 disaster one year earlier, despite chipset shortages

Report | 13/08/2021 Woody Oh | Devices

Global Smartphone Top 100+ Microvendors Market Share : Q2 2021
taking more shares from small vendors. The "top 30+" vendors worldwide, like Samsung, together grew +12% YoY in Q2 2021, in contrast, the next "top 100+" microvendors combined posted -17% YoY decline. We believe microvendors are more vulnerable under COVID-19 crisis and the escalated supply shortage. All microvendors together made up 3% of global

Report | 02/08/2021 Linda Sui | Devices

OEM Autonomous Vehicle Strategies and Roadmaps: Post-Pandemic Recovery Plans Emerge
Autonomous Vehicles OEM Autonomous Vehicle Strategies and Roadmaps: Post-Pandemic Recovery Plans Emerge 03 August 2021 Report Snapshot After a substantial impact of the automotive industry due to the COVID-19 pandemic, automakers are slowly recovering with new plans and strategies for autonomous driving emerging, post

Report | 03/08/2021 Angelos Lakrintis | Automotive

Global Smartphone Vendor Marketshare for 15 Countries : Q2 2021
1. Title Smartphone Country Share 1. Title Global Smartphone Vendor Marketshare for 15 Countries : Q2 2021 1. Title Smartphone Country Share Tracker (SCST) Market Data   Global smartphone shipments grew solidly by 11% YoY in Q2 2021, bouncing back from the worst Covid-19 disaster one year earlier, despite chipset shortages and

Report | 05/08/2021 Woody Oh | Devices

Automotive Semiconductor Demand Forecast 2019 to 2028 - Executive Summary July 2021
augmented by continued momentum towards electrification. This forecast outlook includes an anticipation of vehicle production stabilising globally, but there are ongoing risks associated with additional waves of the COVID-19 pandemic hitting regional production centers and being compounded further by a shortage in semiconductor supply

Report | 29/07/2021 Asif Anwar | Automotive

Automotive Semiconductor Demand Forecast 2019 to 2028 - July 2021
for this update has been getting it out speedily, to reflect the challenges in the market due to COVID-19. Strategy Analytics has thus simply replaced the old A through VAN segmentation with the new A through F in this update, even though some utility has been lost. We will look at the most appropriate way to segment the market for future

Report | 29/07/2021 Asif Anwar | Automotive

Automotive Infotainment & Telematics - Vendor Market Shares & OEM Features Q3 2021 - Spreadsheet
Total 1,180 1,341 1,418 1,248 1,381 1,425 1,457 1,473 1,480 1,547 1,574 1,586 Subaru Group Subaru 551 673 693 606 659 661 668 708 727 722 712 709 Subaru Group Total 551 673 693 606 659 661 668 708 727 722 712 709 Tata Motor Group Jaguar 24 30 31 19 21 19 18 17 18 24 24 22 Land Rover 45 92 95 81 98 101 100 97 102 107 105 109 Tata Motor

Report | 22/07/2021 Richard Robinson | Automotive

 

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