Strategy Analytics Blogs and Podcasts

  • 5G Smartphones Dominate North American Market, but Who Dominates in 5G?

    by Ken Hyers | Jan 20, 2022
    5G smartphone shipments in North America in will grow by nearly 40% YoY in 2022. The USA will account for more than 9 in 10 of total smartphone shipments in t... ...
  • Vivo Takes 8th Spot in France

    by Neil Mawston | Jan 20, 2022
    We notice Vivo is quietly inching up the smartphone rankings in France. Recent research from our Country Tracker (CST) places Vivo in 8th place during the seco... ...
  • Honor Grabs Record 4% Smartphone Revenue Share

    by Neil Mawston | Jan 20, 2022
    Recent research from our Smartphone Country Tracker (CST) shows Honor grabbed a record 4% share of worldwide smartphone revenues in the third quarter of 2021. ... ...
  • Some 5% of Germans Use Insurance to Repair a Smartphone

    by Neil Mawston | Jan 20, 2022
    New research from our WSS (Smartphones) service shows 5% of German adult consumers today in 2022 have used a smartphone insurance policy to repair their lost, s... ...
  • HMD Nokia Pushes into US

    by Neil Mawston | Jan 20, 2022
    We notice HMD, maker of Nokia smartphones, is currently driving a major push into the United States market. HMD Nokia wants in 2022 to be a leader in US prepai... ...
  • Xiaomi 10T 5G is Top in Russia

    by Neil Mawston | Jan 20, 2022
    Russia is making a lot of headlines in recent months, but its smartphone market is holding up reasonably well for now. The market grew a mild +2% in the first 9... ...
  • Xiaomi Launches More 5G Models

    by Neil Mawston | Jan 20, 2022
    We notice Xiaomi has continued to launch this year a rising wave of 5G phone models in China and Europe, and possibly upcoming to the US. For example, Xia... ...
  • Samsung S21 Model Shipments

    by Neil Mawston | Jan 20, 2022
    With the Internet currently working up a frenzy about a rumored new Samsung Galaxy S22 smartphone, we took a quick look at its predecessor S21 shipments last ye... ...
  • Smartwatch Sales to Jump 22% in 2022

    by Neil Mawston | Jan 20, 2022
    New research from our Wearables (WDE) tracker predicts global smartwatch sales will grow a healthy +22% in 2022. Smartwatches, like Apple Watch, are a high-val... ...
  • CES 2022: Wearables Review

    by Neil Mawston | Jan 20, 2022
    CES 2022 in Las Vegas this month was a surprisingly active show for wearables. Dozens of new devices and partnerships were unveiled. These are the ones that ca... ...
  • Cellular Wearables to Grow 30% in 2022

    by Neil Mawston | Jan 20, 2022
    New research from our Wearables (WDE) tracker predicts worldwide shipments of cellular-enabled wearable devices will grow an impressive +30% in 2022. ... ...
  • Half-Billion Bluetooth Speaker Sales by 2025

    by Neil Mawston | Jan 20, 2022
    Recent research from our Bluetooth Device Tracker (BDT) predicts half-a-billion Bluetooth speakers will be selling annually worldwide by mid-decade. Bluet... ...
  • Xiaomi is #3 in Western Europe 5G Smartphones

    by Ken Hyers | Jan 20, 2022
    The Western European 5G smartphone market is growing quickly, up nearly 360% YoY in Q3'21 and more than 200% for the full year. Apple and Samsung are the ... ...
  • Bluetooth Earbuds Price War in India?

    by Neil Mawston | Jan 20, 2022
    We notice this week that several Bluetooth earbud players in the emerging India market have been offering fairly steep pricing discounts on some of their t... ...
  • eSIM is here - but where?

    by Ken Hyers | Jan 20, 2022
    The eSIM as a technology has been around now for around half a decade. Yet many smartphones do not have the technology and most consumers are not even aware of ... ...
  • OnePlus Buds Pro -- Dual Connection

    by Neil Mawston | Jan 20, 2022
    We notice OnePlus this month is updating the firmware on its Buds Pro TWS Bluetooth headphones with a new Dual Connection feature. If you have a OnePlus sm... ...
  • UX Soup: Episode 73 - The UX Profession

    by Chris Schreiner | Jan 18, 2022
    Chris, Lisa, and Diana have been UX professionals for more years than they wish to admit. They have all seen how UX has evolved within organizations, how it is ... ...
  • realme’s Number Series ranks 4th among ‘New Age Smartphone Families’

    by Rajeev Nair | Jan 17, 2022
    realme’s unprecedented growth in the global smartphone market since its debut in 2018 has had a strong contribution from its number series. Our recent ins... ...
  • Huge Untapped Potential and headroom for growth in Smartphone Insurance

    by David Kerr | Jan 13, 2022
    Only 1 in 5 smartphone buyers choose to add device insurance. So there is huge headroom for growth across both traditional and emerging players. Strategy Analyt... ...
  • UX Soup: Episode 72 - CES 2022 Recap

    by Chris Schreiner | Jan 11, 2022
    The Consumer Electronics Show in Las Vegas was once again hampered by the pandemic. With Omicron surging, many companies pulled out while others scaled back the... ...

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