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Xiaomi Goes Premium in UK

by Neil Mawston | Apr 13, 2022

Good news for Xiaomi in the UK...

Our latest survey -- here -- finds nearly HALF of young British consumers think the new Xiaomi 12 smartphone is "better" (by spec) than an Apple iPhone 13 or Samsung S22 model.

Xiaomi is quietly making headway in the valuable premium UK 5G handset market. Apple and Samsung, beware.



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