IoT Ecosystem Blog

Fitbit Blaze Smartwatch is NOT an Apple Watch Killer

by Neil Mawston | Jan 08, 2016

The new Fitbit Blaze smartwatch was introduced recently during a glitzy launch at the CES tradeshow in the United States. However, its quirky styling, me-too features and limited apps were disappointing. The Blaze is NOT an Apple Watch killer. Fitbit needs a rethink if it wants to conquer the smartwatch market. Clients can view our analysis and recommendations for Fitbit here.

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