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Would You Pay $3,000 for an Apple VR Headset?

by Neil Mawston | Feb 04, 2021

Speculation continues to fly around the Internet this week that Apple's rumored VR headset could cost as much as US$3,000 retail if (or when) it is launched commercially in the US, China or worldwide during H1 2022.

Three-thousand dollars... The price of a small, second-hand car.

At that price, probably for the top model, an Apple virtual reality headset is obviously going to be restricted to the top 10% of richest consumers or workers in the wealthiest cities.

You will need deep pockets and long arms to buy (or rent) one. Apple will need to create some fancy finance schemes.

App developers will surely go wild for an "iVR". The opportunity to sell ultra-premium games, virtual holiday bookings or 3D furniture shopping to affluent Millennials and others will be hard to resist.


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