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Fitness Band Shipments Grow 7% in Q3 2018 After 6 Consecutive Quarters of Declines

by Steven Waltzer | Dec 22, 2018

Fitness Band shipments in the first quarter of 2018 rebounded to rise by 7% YoY after six consecutive quarters of declines. 

Xiaomi gained further share and boosted the entire category this quarter due to the success of the Mi Band 3 as well as international expansion as demand continues to shift towards lower price tiers.

Can Xiaomi reinvigorate fitness trackers and drive sustained growth for the struggling wearable device category?

Strategy Analytics Wearables clients can view the full report here.

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