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Lenovo-Motorola’s Smartphone Business Back in the Red

by Boris Metodiev | Nov 11, 2020

Lenovo-Motorola total global smartphone shipments fell -4% YoY in Q3 2020. As a result, the company dropped to number eight in the ranking of the largest smartphone makers, overtaken by Realme at number seven.

Lenovo-Motorola’s smartphone business is back in the red. After stringing several profitable quarters last year for the first time in ages, Q3 2020 is the third quarter in a row with operating loss for the vendor.

Great shipments growth in Western Europe and Africa Middle East was completely wiped out by the decline in the other global regions. The coronavirus crisis continues to have a negative effect in the vendor’s main markets US and Brazil.

In Q3 2020, Lenovo-Motorola made forays into the 5G and gaming space with the launch of two new smartphones. Moto G 5G Plus is one of the most affordable 5G smartphones currently on the market, while Lenovo Legion Pro should appeal to the gaming community with its display high refresh rate and large battery.

WSS clients can find the answers of all questions, and much more, in the full report here.


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