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Q4’18: Is it too late for LG now?

by Rajeev Nair | Feb 05, 2019

LG’s handset shipments and revenues witnessed a steep decline in Q4 2018. Both metrics dipped annually by -45% and -44% respectively. Our latest insight report available here from the Wireless Smartphone Strategy (WSS) Service also takes note of its increasing losses from the handset business.

LG’s value over volume strategy has not taken off with its flagships unable to turnaround its declining fortunes in the handset market. Can LG still make a comeback? What could be its short and long term strategies?

                    LG -  V40 ThinQ

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