Smartphone shipments increased by +2% YoY and reached 14 million units in Brazil in Q4 2017. Brazil firmly retains its position as Central & Latin America's largest smartphone market in volume terms, ahead of Mexico.
The top-50 models accounted for 4 in 5 of all smartphones shipped in Brazil in Q4 2017.
The Samsung Galaxy A5 (2017) the Apple iPhone 7, and the LG K10 (2017) (4%)were the top-3 smartphone models in Brazil in Q4 2017. They accounted together for barely 1 in 7 of all smartphones shipped in the country, highlighting the significant model fragmentation.
Samsung had the highest number of models (21) on the top-50 list, followed by Lenovo-Motorola (14) and Apple (8). Mid-range devices typically dominate the top-10 list in Brazil.
Lenovo Moto G5S and the Lenovo Moto G5S Plus both made strong appearances in Q4 2017 and will be challengers in Q1 2018.
The complete detail of top 50 smartphone models for Brazil in Q4 and full year 2017 can be accessed by clients to our Smartphone Model Tracker service
here.