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OPPO Ranked The Third Profitable Smartphone Vendor in Q2 2016

by Linda Sui | Aug 19, 2016

According to the latest report from our Wireless Smartphone Strategies (WSS) services: Value Share : Global Smartphone Revenue, ASP and Profit by Vendor by Price-Tier : Q2 2016, OPPO surpassed Huawei being the third profitable smartphone vendor worldwide this quarter, due to surging volumes and improved smartphone wholesale ASP.

Apple and Samsung still dominate global smartphone revenue share and profit share, but leave more room to rising Chinese vendors, including Huawei, OPPO, vivo, Gionee, LeEco and others. Huawei, OPPO and vivo ranked top 5 list by smartphone revenue and profitability this quarter.

Our extensive report provides quarterly global smartphone shipments, wholesale (transfer) pricing, revenue metrics, as well as operating profit and margin for 21 major vendors from Q1 2011 to Q2 2016. Global smartphone vendor marketshare by price-tier, and global revenue-share tracking by PRICE-TIER, for all 21 vendors are also included.




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