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TECNO Pushed into Top Three Smartphone Vendor Camp in Africa in 2015

by Linda Sui | Jan 21, 2016

According to the latest report from our Wireless Smartphone Strategies (WSS) services: TECNO in Africa : What's the Secret Source?, TECNO quickly became a regional powerhouse in the African smartphone market in 2015. We estimate TECNO alone pushed into top three smartphone vendor list in Africa in 2015, following Samsung and Huawei, but ahead of TCL-Alcatel. Its sibling brand Itel and online brand Infinix also achieved encouraging results.

What are the key drivers behind TECNO’s strong momentum in the African smartphone market? What are the implications for Huawei, TCL-Alcatel, Samsung and other OEMs?

WSS clients please click here to access the full report.

 

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