Global smartphone shipments reached a total of 275 million units in Q1 2020.
Android accounts for 86% of that total.
Samsung and Xiaomi together dominate the top-six bestselling smartphone models today in Q1 2020.
SAMSUNG GALAXY A51 (4G version, not 5G) is the world’s number one bestselling Android smartphone model and accounted for a healthy 2.3 percent share of all smartphones shipped globally in the quarter. Samsung’s A51 smartphone is popular in all regions, particularly across Europe and Asia.
XIAOMI REDMI 8 is the world’s second most popular Android smartphone model, taking 1.9 percent marketshare in Q1 2020. Xiaomi’s Redmi smartphone range is selling very well in India and China and increasingly across Europe.
SAMSUNG GALAXY S20+ (4G plus 5G versions) held third position with 1.7 percent share, the only super-premium model appearing in our top-six ranking.
As mobile operators have reduced subsidies in recent years, and many countries are now tumbling into post-virus recession, smartphone consumers globally are becoming increasingly price-sensitive and they are seeking out new Android models that deliver the biggest bang for their buck.
Samsung Galaxy A10s, Xiaomi Redmi Note 8, and Samsung Galaxy A20s round out the fourth, fifth and sixth most popular Android smartphone models worldwide, and a further sign that many consumers want value-for-money devices with good-enough specs at affordable prices.
Android is entering a post-premium era.
Clients can read our full report here.
Exhibit 1: Global Smartphone Marketshare by Top-Six Android MODELS in Q1 2020 [1]