LG is planning to announce its next flagship device in New York and Seoul on Oct 1, 2015. This device is estimated to feature metallic exterior, dual cameras and fingerprint sensor, focusing on the top-notch camera and video quality, and appealing user experience.

It remains to be seen whether this premium smartphone will play a key role in bringing LG back into top 5 smartphone vendor by volume and top 3 by value during the last quarter of this year.

The recent in-depth insight report, 'Size Matters: Understanding the Key Features that Differentiate the Top 50 Smartphones', published under our Handset Country Share Tracker (HCST) service, is analyzing what are the primary specifications, such as display size and battery capacity, for the global top 50 best-selling smartphones in Q2 2015, and what will be the next differentiating factors for the leading smartphones vendors including LG to keep tabs on.