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OPPO and Vivo are Rising Stars of the Chinese Handset Wave

by Ken Hyers | Nov 20, 2014

The Chinese handset market today is the most active and competitive on earth.  The seemingly endless wave of emerging Chinese handset brands continues to expand. While some “established” Chinese vendors are struggling, other newer ones are booming. For example, Lenovo and Coolpad are fading fast at the moment, but rising-stars OPPO and Vivo have emerged swiftly to try to take their place. How big are OPPO and Vivo? What can major rivals -- such as Xiaomi or Samsung -- do to stop or slow their rise?

The report Ones to Watch: OPPO and Vivo examines the growth strategies of these two Chinese vendors and provides crucial analysis for competitors and operators as these two rising stars ride the Chinese handset wave.

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