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Q2 2017 : Samsung : Healthy S8 Flagships Sales to Drive Highest ASP in 3 Years

by Woody Oh | Aug 03, 2017

According to the latest insight report for Samsung, covering the vendor's performance during Q2 2017, this Korean vendor could record the highest handset ASP in three years, making revenue / operating profits / margin significantly improved sequentially, mostly backed by the healthy sales of S8 flagships worldwide.

Handset ASP increased by 5% YoY, mostly due to strong sales of newly-launched premium-tier S8 and S8+. Also the operating margin returned to a solid mid-double-digit percentage in almost one year.

The Samsung insight report, as downloaded here, tracks the global shipment volume of both S8 and S8+, global handset / smartphone shipments / share, and also provides four recommendations for Samsung to keep up with good market share in smartphone industry down the road.

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