Devices > Bluetooth Device Tracker Blog

  • Apple is Now Leading Two Price Tiers With AirPods

    by Ville-Petteri Ukonaho | Jun 16, 2022
    Geopolitical turbulence is affecting the shipments of the Chinese vendors. COVID lockdowns are closing factories and hindering availability. Apple is s... ...
  • North America TWS Shipments Leap 30%

    by Neil Mawston | Jun 16, 2022
    Latest research (here) from our Bluetooth tracker shows TWS music headphone shipments jumped a healthy +30% YoY across the US and Canada during the first q... ...
  • Bluetooth Headsets Will Top 1 Billion in 2023

    by Neil Mawston | Jun 16, 2022
    Latest research from our Bluetooth tracker predicts the worldwide installed base (IB) of Bluetooth and TWS headsets will top 1 billion units for the first ... ...
  • boAt was the Fastest Growing Vendor in Q1 2022

    by Ville-Petteri Ukonaho | Jun 07, 2022
    - boAt is the fastest growing vendor and rose to third position globally in Q1 2022. - India is the fastest growing market. - Apple remains the world’s la... ...
  • Plenty of Room to Grow In the TWS Market

    by Ville-Petteri Ukonaho | May 30, 2022
    Mono Bluetooth headset global sales peaked in 2008 at 103 million units, and thereafter declined. Stereo headset sales began to take off a few years l... ...
  • India Has Biggest Potential Of The Growing TWS Markets

    by Ville-Petteri Ukonaho | May 27, 2022
    India and Africa are the fastest growing markets for the near future India has biggest volume potential of the growing markets. Any vendor seeking grow... ...
  • Onkyo, Maker of World’s First TWS Headphones, Files for Bankruptcy

    by Ken Hyers | May 18, 2022
    An end of an era came on May 13, 2022, when the Japanese audio technology company Onkyo filed for bankruptcy. Best known for its high-end amplifiers and other a... ...
  • China is World's No1 TWS Market

    by Neil Mawston | May 10, 2022
    New research from SA (here) shows China is now by far the world's largest market for TWS Bluetooth earbud shipments. China's TWS market is bigger than the US a... ...
  • Russia TWS Sales to Halve in 2022

    by Neil Mawston | May 10, 2022
    New research from SA (here) predicts TWS earbud sales will halve in Russia in 2022, due to war, economic recession, price inflation, international sanctions, fi... ...
  • Banded (on-ear, over-ear) Headsets Are Not Dead, Just Stagnating

    by Ville-Petteri Ukonaho | May 02, 2022
    • Latin America has emerged as a new growth driver for Bluetooth headsets. The Latin culture loves music which makes the region fertile ground for differen... ...
  • Apple AirTag Forecast

    by Neil Mawston | Apr 08, 2022
    Bluetooth tracking devices have come of age. Those pocket-sized Bluetooth trackers -- to find your lost smartphone, luggage, or car keys -- are set to double i... ...
  • Location Found - Bluetooth Trackers are Booming

    by Ken Hyers | Apr 07, 2022
    Bluetooth trackers are an emerging class of devices for locating lost objects. While 2021 was a boom year for Bluetooth trackers, as a class of devices they&rsq... ...
  • Entry Becomes the Largest TWS Segment, Premium Most Valuable

    by Ville-Petteri Ukonaho | Apr 01, 2022
    Entry-tier becomes the biggest during 2022 as Premium-tier suffers momentarily stagnation due geopolitical uncertainty, inflation and looming recession. ... ...
  • Three Vendors in the "Billionaires Club" More Joining Each Year

    by Ville-Petteri Ukonaho | Mar 28, 2022
    • Apple continues as the leader in shipments as well as in revenues, but competition is closing in. Apple’s share in shipments is shrinking faster th... ...
  • Geopolitical Situation Slows Growth, Eastern Europe Declines

    by Ville-Petteri Ukonaho | Mar 25, 2022
    Geopolitical turbulence slows the growth of some vendors and overall market. CEE market will see shipments decline in 2022 due Russia – Ukraine war a... ...
  • ComfoBuds Deliver Tiny TWS ANC Headphones

    by Neil Mawston | Mar 17, 2022
    The 1MORE ComfoBuds Mini, launched this month, claim to be the world’s smallest TWS noise-cancelling earbuds. They are certainly small and light (at 4g) a... ...
  • Apple Dominating the TWS Shipments in 2021

    by Ville-Petteri Ukonaho | Mar 17, 2022
    Apple is still the main vendor in the TWS devices and sets the benchmark for others. To make it in the high- or premium-tier innovation is needed. Feat... ...
  • Xiaomi Buds 3T Pro Headphones

    by Neil Mawston | Mar 17, 2022
    Good to see Xiaomi updating this week its popular TWS range, with the new Buds 3T Pro model. The 3T Pro earbuds are a premium design, priced from US$180 retail... ...

    by Neil Mawston | Mar 17, 2022
    Interesting TWS headphones launch this month from LG. LG's new Tonefree FP9 earbuds come boxed with a UV cleaning case. After listening to music, you pop ... ...
  • TWS record strong growth in 2021

    by Ken Hyers | Mar 03, 2022
    TWS earbuds have become one of the most popular smartphone accessories. In 2021 the industry recorded continued strong growth. While Apple remains the market l... ...

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