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Half-Billion Bluetooth Speaker Sales by 2025

by Neil Mawston | Jan 20, 2022

Recent research from our Bluetooth Device Tracker (BDT) predicts half-a-billion Bluetooth speakers will be selling annually worldwide by mid-decade.

Bluetooth speakers, such as JBL Flip, which connect wirefree to a smartphone, are popular among students and young professionals looking for loud music playback at an affordable price.

An increasing portion of Bluetooth speakers are also shipping with Wi-Fi co-integration, such as Amazon Echo. Wi-Fi brings wider wireless connectivity plus two-way Internet interactivity. Wi-Fi-Bluetooth speaker sales will grow +20% worldwide in 2022, according to this published report.

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